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Tag Archive: India

Indian Fisheries Industry Opportunity For Foreign Investors

India being a peninsular country has a far-stretching coastline. It is surrounded by water on the east, west, and south coasts. As a result there is abundant fishing in India. The fisheries industry in India is huge. With its vast coastline, India is the fourth-largest producer of fish in the world. This is mainly because nearly 10 million people residing in more than 4,000 coastal regions are engaged in fishery activity. These people are mainly dependent on fisheries to earn a living.

India holds great potential for both inland and marine fishing. It has huge reservoirs for fishing. The fisheries industry heavily contributes to the Gross Domestic Product of India. The fisheries industry is responsible for filling the Indian exchequer with about $70 million per annum. Massive production and export has made the fisheries sector an essential part of the Indian economy.

Though the fishing industry in India contributes heavily to the GDP and is a valuable source of earning foreign currency for the country, it still has a huge potential for export. Out of the total area available for fisheries, a significant amount of area is left unutilized.

In the recent past, the fisheries industry has been growing considerably on a consistent basis. It has also caught the attention of foreign investors. Several foreign investors are now investing in the fisheries industry in India for its potential to offer them immense returns. Another reason for the foreign investors to invest in the industry is the easy availability of infrastructure facilities. The liberalized policy of the government is another vital factor for the fisheries industry to attract new foreign investments in India.

Both the central government of India and the state governments have undertaken initiatives and announced several policies to boost the growth of the fisheries industry in India.

The Department of Animal Husbandry, Dairying, and Fisheries is the main authoritative body for development of the fisheries industry in India. This government body has been responsible for implementing infrastructure development programs and welfare-oriented schemes. It is also responsible for formulating appropriate programs to increase the productivity in the fisheries sector. Furthermore, the Ministry of Food Processing Industries is another agency that is responsible for the overall growth of the fisheries industry.

Though the central ministry takes active initiatives to boost the fisheries industry, it is mainly governed by the state governments. Each state has its own set of policies to attract new investments in the fisheries industry of the state.

Some of the most prominent states and union territories that promise huge potentials for investments include:

Goa: The state has a coastline of about 100 km and is rich in marine wealth. Fisheries are the main economic activity of the state. The fishing activity has given a big boost to the canning, freezing, and fish processing industries in the state. These industries offer great investment opportunities.

Kerala: The government of Kerala gives top priority to the fisheries sector. The sector contributes the most to the state governments revenue and brings in foreign exchange. The government is keen to develop this industry further. There are huge investment opportunities for investors in terms of providing technological assistance to the local fishermen, providing storage facilities, fish packaging, and so on.

Apart from these two states, prominent other states and union territories, such as Assam, Orissa, the Andaman and Nicobar Islands, and Lakshadweep also promise great investment opportunities in the fisheries industry.

Packaging Industry In India- Factors Affecting Its Growth

Packaging Industry is one of the major industries in India that has significant role in creating wealth for the nation, by preserving and protecting the value created by other manufacturing units. The industry helps in preserving innumerable products including drugs and medicines, edible oils, fruits and vegetables, milk and biscuits, semi-processed foods, electronic goods and a lot more.

Packaging Industry is not merely remained to ‘packing’ but with the branding in vogue and rising consumer preferences, it’s role has become catalytic in the Indian economy. The objective of packaging is to meet the criteria of attractiveness, convinience and safety. Heightened competition in the Indian manufacturing sector is paving the way for the industry to move towards International market. Other reasons for playing it big in export is due to availibility of low cost packaging material and higher technology means.

The present modern economy follows the slogan, “Better Quality of Life Through Better Packaging”, by World Packaging Organisation s (WPO). The growth of packaging industry has led to the sophistication from health’s point of view. This has led to the manufacturing of environmental friendly packaging materials that demands an attention to be paid on the seggregation and reutilization of synthetic packaging material.

Factors Affecting Growth of Packaging Industry in India:

1. Industrialization, urbanization and Indian economy’s liberalization paired with globalisation are the major factors fuelling its growth.
2. Cost advantages are making India one of the most preferred export hubs.
3. Rural marketing and low purchasing power of middle or lower class Indians leads to purchase of sachets or small packs. Products such as fairness cream, shampoo, toothpaste, food items, tobacco, betel nut-based mouth freshners, etc. are much in demand and this packaging format is not in trend elsewhere.
4. Increasing personal health consciousness among Indians and increasing awareness towards diseases like AIDS and other STDs, have raised the demand for contraceptives’ and disposables syringes’ usage that has led to an increase in packaging required for the same.
5. Changing eating habits among Indians and increasing restaurants and fast food chains all over the country fuelling the growth of packaging all over the country.

Here are the list of Top 10 Indian manufacturers and exporter of packaging in India:

ITC Limited
Parksons Packaging System
Hindalco
Gujarat Glass Ltd
Tata Tinplate Company of India
Moldtek Technologies Limited
E C Packaging Pvt. Ltd
Advance Packaging
AMAC Plastic Packaging
The Paper Products Limited

Purposes fulfilled by packaging industry in India:

1. Containment: Products contained in container can be easily moved from one palce to another. This helps in protecting environment by avoiding lead to spillages that results in severe losses and damages.

2. Protection and Preservation: Packaging is done to ensure that consumers get the products in good condition. Packaging protects the product from contaminants, hazardous substance, climatic effects and from infestation.

3. Added Product Protection: The technology in packaging contributes in food science advancement, reduces food spoilage percentage and ensure food safety.

4. Communication: Packaging is a mode of conveying messages in modern world. The information descripted on products’ cover make the consumers informed to decide for the products purchase and its use.

5. Convenience: Packaging offers convinience as well. Convinient packaging like frozen food packs, wine cardboard casks, microwavable containers, food cans and aseptic cartons, and easy-open beverage are some good examples. Medical packaging is done in a way to reduce the accidental overdose risk and have child resistant closures.

6. Marketing Trends: Packaging gives increased emphasis on sales appeal, retail packing’s quality and look. Packaging supports brand awareness, brand identities, convinience and properly reflect the current consumer trends, preferences and images.

Dairy Industry Of India

The dairy industry plays an important role in the socio-economic development of India. The dairy industry in India is instrumental in providing cheap nutritional food to the vast population of India and also generates huge employment opportunities for people in rural places.

The Department of Animal Husbandry, Dairying, and Fisheries, which falls under the central Ministry of Agriculture, is responsible for all the matters relating to dairy development in the country. This department provides advice to the state governments and Union Territories in formulating programmes and policies for dairy development. It also looks after all the matters relating to production and preservation of livestock farms (cattle and sheep). To keep focus on the dairy industry a premier institution known as the National Dairy Development Board was established. This institution is a statutory body that was established in 1987. The main aim to set up the board was to accelerate the pace of dairy development in the country and attract new investments.

India is a wonderland for investors looking for investment opportunities in the dairy industry. The dairy industry holds great potential for investment in India and promises high returns to the investors.

The reasons why the industry has huge potential for attracting new foreign investment are:

1.There is a basic raw material need for the dairy industry; that is, milk is available in abundance.
2.India has a plentiful supply of technically skilled laborers.
3.There is an easy availability of technological infrastructure.
4.India has all the key elements required for a free market system.

There are different sectors within the dairy industry that promise great business investment opportunities:

Biotechnology:
1.The Indian cattle yield less milk as compared to their foreign counterparts. The Indian cattle breeders are on the lookout for ways to improve their milk yield through cross-breeding. Thus, there is a huge potential available for foreign investors to invest in dairy cattle breeding of high-quality buffaloes with hybrid cows.
2.There is also great scope for investment in different dairy cultures, including dairy biologics, enzymes, probiotics, and other coloring materials for food processing.
3.Producing biopreservative ingredients based on dairy fermentation, such as pediococcin, aciophilin, bulgarican, and Nisin contained in dairy powder, also promise great investment opportunity.

Dairy/Food Processing Equipment:
Great potential lies for foreign investment for manufacturing and marketing of cost-effective, top-quality food processing machinery.

Food Packaging Instruments:
There is a tremendous investment opportunity for foreign investors in the manufacturing of both machinery and packaging materials that aid the development of brand loyalty and gives a clear edge in the marketing of dairy products.

Retailing:
Retailing of dairy products also promises great investment opportunities for standardization and upgrading dairy products in the main metropolitan cities.

Manufacture of Ingredients:
Several ingredients are involved in the making of different dairy products like ghee, condensed milk, and cheese. Manufacturing of ingredients for these products offers a great potential for foreign investment in India.

Finished Products:
There is a great scope for investment in the manufacturing of finished dairy products such as cheese sauce and cheese powders.

Technically Advanced Manufacturing Units:
There is a great opportunity for foreign investors to invest in establishing manufacturing units for dairy products. The investors can build world-class manufacturing units and let them for hire. Building manufacturing units supports specialized dairy-related activities, such as cheese slicing, cheese packaging, butter printing, and dicing lines, which hold greater potential over other activities.

Thus, the dairy industry in India has huge investment opportunities in a variety of sectors. The investors are all set to gain profitable returns on their investment.

Scenario Of Mobile Industry In India

A lot of water has flowed under the bridge from the time that mobiles were unheard of in India to the present where they have become almost ubiquitous. Beginning from those days, Indian subscribers paid around Rs. 16.40 for a mobile to mobile call and around Rs 32.80 for a mobile to a landline call. Today, as per recent statistics, customers pay far lesser for calls and occasional text messages that add up to around Rs 300 a month and upwards.

Now that mobiles have moved into the affordable bracket, there is a great demand for additional mobile services such as mobiles, email, stock market quotes, and astrology services, just to name a few.

A recent survey pointed to the fact that for most customers, mobile phones have become an extension of their personality. Many go a step ahead to say that mobile phones define their individuality as well.

In such a scenario, it is worthwhile to compare the growth of the mobile phone industry vis-a-vis the computer industry in India. According to recent statistics, there are nearly 300 million mobile phone subscribers as compared to just around 30 million PCs in the country. Additionally, around 8 million subscribers are signing up every month for mobile services alone.

For most individuals, mobile phones are becoming a single point of contact for the world surrounding them covering a wide range of utilities like emailing, entertainment, and banking.

More and more people are looking out for more than just talk time on their mobiles. All this is generating a lot of enthusiasm for mobile companies. A number of serious players in this industry are looking at a range of such value added services, which have the capability to boost their bottom line.

Not only are Indians enthralled, but they started spending a considerable amount on these services too. This figure amounted to around $250 million last year. This figure is expected to reach $1.7 billion by the year 2010. This is a boon in disguise for Indian cellular operators who are seriously looking forward to enhance their revenues. Currently, nearly 80% of the revenues come from services like ring tones and SMS. This makes India the second largest mobile market on earth.

The young mobile savvy generation currently feels less privileged in nearly every sector. And thats precisely what is fuelling the growth in mobile services across the country. As the market expands but fulfilling the needs of mobile users by providing them attractive services, mobile phones are becoming a new vehicle for reaching out to the mobile generation.

Mobile content providers also visualise a big jump in their services. These include many global companies such as Google, Yahoo and MSN, which have signed up with many Indian operators like Airtel, Bharti, Vodafone, Tata, and Reliance Communications. Together, they offer a host of services based on the local and regional markets in their area of operation.

The Indian mobile scenario seems to be all set for the next stage expansion and consolidation, but there are a few complications as well. Not all users can afford costlier services beyond messaging and talk time. What is expected is increase in the already growing user base so such services can become affordable to one and all in the long run.

Natural Mineral Water Indian Industry Analysis

Natural mineral water
According to American and European Regional Codex Standard, natural mineral water:
is obtained directly from natural or drilled sources from underground water – bearing strata.
is collected under conditions which guarantee the original natural bacteriological purity.
is bottled at the point of emergence of the source with

particular hygienic precautions is not subjected to any chemical treatment.

Indian bottled Water Industry

The bottled water industry in India is estimated at about Rs 1,000 crore and is growing at 40 per cent. “By 2010, it will reach Rs 4,000 – 5,000 crore with 33 per cent market for natural mineral water.

The formal bottled water business in India can be divided broadly into three segments in terms of cost: premium natural mineral water, natural mineral water and packaged drinking water.

It is estimated that the global consumption of bottled water is nearing 200 billion litres – sufficient to satisfy the daily drinking water need of one-fourth of the Indian population or about 4.5 per cent of the global population at the fourth World Water Forum held in Mexico City in March 2006.

In India, the per capita bottled water consumption is still quite low – less than five litres a year as compared to the global average of 24 litres. However, the total annual bottled water consumption has risen rapidly in recent times – it has tripled between 1999 and 2004 – from about 1.5 billion litres to five billion litres. These are boom times for the Indian bottled water industry – more so because the economics are sound, the bottom line is fat and the Indian government hardly cares for what happens to the nation’s water resources. Since 1991-

1992 it has not looked back, and the demand in 2004-05 was a staggering 82 million cases.

Mineral Water Market in India

For example, the per capita consumption of mineral water in India is a mere 0.5-liter compared to 111 liter in Europe and 45-liter in USA.

But over the last ten years, it has witnessed tremendous growth. The change is very much evident. Once a product found mainly at railways stations, mineral water today occupies a place on the shelf in most superstores, grocers and even paanwalas. From a mere 60 towns in the year 1997, it is predicted that mineral water is today available in more than 1000 towns and cities across India. With a compounded annual growth rate of close to 30% over the last decade, the mineral water market has witnessed a large growth in terms of volumes.

The market is highly competitive with the entry of MNCs like Pepsico and Coke. There are a lot of brands available in the market, each with its own proclaimed differentiation.

2.2 Player in the market

In natural mineral water there are very few company like Himalayan, Aava, Evian is playing in the market. 50% of the market is captured by Himalayan.
While a thousand bottled water producers, the Indian bottled water industry is big by even international standards. There are more than 200 brands, nearly 80 per cent of which are local.
Most of the small-scale producers sell non-branded products and serve small markets.
Despite the large number of small producers, this industry is dominated by the big players – Parle Bisleri, Coca-Cola, PepsiCo, Parle Agro, Mohan Meakins, SKN Breweries and so on.

Consumption of bottled water in India is linked to the level of prosperity in the different regions. The western region accounts for 40 per cent of the market and the eastern region just 10. However, the bottling plants are concentrated in the southern region – of the approximately 1,200 bottling water plants in India, 600 are in Tamil Nadu. This is a major problem because southern India, especially Tamil Nadu, is wate starved.

Mineral water business is restricted only to big hotels & Restaurants. This field has lot of scope because of unawareness in the market and people are becoming health conscious.